Archive for the ‘Business Strategy’ Category


Small Business SEO

June 18th, 2010 by Rob

Whilst getting on the front page of Google’s search results is clearly desirable for any business I was surprised to learn how important the exact positioning is within those results. According to this research on “organic click through rates”, just over 46% of Google users choose the top ranked search result, 29.4% choose the second […]

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$3m to $60m – Bringing An Offline Business Online

June 8th, 2010 by Rob

I’ve just read an interesting article in about a wine retail business in Springfield, New Jersey. It was inherited by Gary Vaynerchuk in 1987 when it was turning over $3m. By bringing the business online when competitors were still using fax machines/phone calls accelerated growth and today the business has revenue of $60m…..

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5 Tips On Generating Free Advertising For Your Business

June 5th, 2010 by Rob

When I learnt that Steve Clarke had generated over $2.5m of free editorial coverage for his company in the United States I decided I couldn’t miss out on his recent conference call on how to achieve this…

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Business Plan – Do you Really Need One?

May 30th, 2010 by Rob

Interesting article on business plans which talks of successful entrepreneurs seemly flying by the seat of their pants. I read it with scepticism and in fact Andrew Burke from Cranfield University finds that startups with a business plan grew one third faster than those….

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Business Outsourcing – One Tip

May 28th, 2010 by Rob

I’ve been watching some videos online by John Reese recently. He is the “outsourcing king” by all accounts. Two of the key advantages of outsourcing are …

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JUST (DON’T) DO IT! Business Research Efficiency Savings…

May 24th, 2010 by Rob

Researching business ideas can be all time consuming. The other day I was searching Google for adventure holiday companies as part of a idea I have been working on. Along the way I found many interesting links to hotels, bars, motor home providers and so on. The opportunity to go off at tangents was immense! […]

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Startups – Keeping The Business On Track

May 17th, 2010 by Rob

According to the Financial Times this business start up has had 10,000 registrations in the first 2 months! It appears many aren’t wholly satisfied with their jobs in the City.

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First Mover Advantage?

May 16th, 2010 by Rob

One recurring theme which I read about is the number of successful entrepreneurs who advise going into an established market rather than trying to come up with a brand new unique business idea.  Clearly, marketing a new product or entering a very immature market can be extremely profitable if you get it right and obtain […]

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